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Technology has given us new television, cable and radio outlets and remote control units to accompany them. Newspaper and print circulation and readership on the local and national levels have steadily declined despite an astronomical rise in advertising rates. The dilution of other media coupled with significant and steady increases in traffic on our roadways have led to the rebirth of billboards.

Outdoor advertising is the last mass media. It is a powerful and proven tool that targets all consumers from all walks of life. Billboards reach consumers when they are out of their homes and most likely to make purchases. Outdoor is very flexible. It can be used to target a specific roadway, neighborhood, or an entire region or nation. Billboards cannot be avoided with a remote control or a push of a button. Outdoor is front-page material that is always on and always working.

Billboards deliver consistent, proven results that provide the most effective and economical market penetration possible. To receive further information or to set up a consultation, please contact our office in Alexandria, La at 1-800-845-0639.

Media Comparisons by Lind Outdoor Mansfield Ohio

Cost Per Thousand Impressions

Adults 18+ Men Women

  • 30-sheet (50 Showing) $1.70 $2.15

  • TV (Prime :30) $12.90 $10.25

  • Radio (Drive :30) $5.10 $5.30

  • Newspaper (1/4 pg B/W) $13.67 $11.20

  • Magazine (P4C) $7.95 $5.20

    8 REASONS FOR 8 SHEETS?

    • 1.8-sheets offer excellent advertising possibilities because many panels are located near neighborhood supermarkets, liquor stores, convenience stores, retail outlets... (Often in locations where zoning prohibits other outdoor media.)

    2. Allows posters to be moved from one location to another to further increase reach and frequency in "rotary showings" if purchased for a period in excess of four weeks.

    3. Your customers and your competitor's customers will see your ads every day.

    4. 8-sheets are real budget stretchers. You get much more for your money.

    5. Delivers advertising messages at a fraction of the cost of radio, television, newspaper, 30-sheets or painted bulletin boards.

    6. Exposes your message for a full four weeks, not just one day, one minute or thirty seconds.

    7. Allows the same advertising budget to deliver more panels with reasonably priced 8-sheets outdoor showings.

    8. Achieves enormous reach and frequency at an exceptionally reasonable cost with up to 30,000 impressions per board per day.

    QUESTIONS

    ? Question: What is the actual size of an 8 sheet billboard?

    Answer: 8 sheet billboards are normally sized 6 feet tall by 12 feet wide.

    Question: What will it cost me to for an 8 sheet outdoor advertisement?

    Answer: Prices vary from region to region but by far the cost of an 8 sheet advertisement is far less than most other forms of advertising.

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    LOGOADS  Alexandria,La  71301  Phone/Fax 1-800-845-0693

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